Italo-Columbian NATYASH had carved a career in the fashion and modeling industry before embarking on a music career in 2021 with the release of her debut single "Sin Miedo."

Born in Pereir, Columbia, NATYASH (aka Nathalia Henao) moved to Italy at a young age with her mother and by the time she was 12 had started a career in modeling. From her early days in Milan, she broke onto Italian TV before setting up her own fashion blog and label. After moving to Las Vegas, she met Guns N' Roses and Sixx:A.M. guitarist DJ Ashba, whom she married in 2013. NATYASH's blog took off and she became a successful digital influencer while also hosting videos with her husband. In 2021 she moved into music. Taking inspiration from her Columbian heritage, she mixed Latin rhythms with contemporary production on her debut single, "Sin Miedo." At the end of the year, she dropped her debut EP, + Latina. ~ Rich Wilson