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Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time Paperback – April 17, 2017

4.7 4.7 out of 5 stars 7,631 ratings

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Achieve work-life balance by conquering procrastination and get your most important work done, now with new chapters on technology and maintaining focus

The fully revised and expanded edition of the global bestseller with over 3 million copies sold world-wide

The saying goes: if the first thing you do each morning is eat a live frog, then you’re done with the toughest thing for the day. Eating that frog means tackling your most challenging task—and it’s also the one that can have the greatest positive impact on your life.

Productivity and time management coach Brian Tracy shows you how to organize each day so you can zero in on these critical tasks and accomplish them efficiently and effectively.

The 3 essentials of successful time management are decision, discipline, and determination, and Tracy shows you how to dial in these skills using 21 principles and techniques like:

• Single handle every task
• Upgrade your key skills
• Identify your key constraints
• Put the pressure on yourself
• Slice and dice the task

This life-changing manual will ensure that you get more of your important tasks done today.
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From the Publisher

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The 32 Unbreakable Laws of Money and Success Eat That Frog! Goals! Eat That Frog! Action Workbook Eat That Frog! Cards
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4.7 out of 5 stars
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4.6 out of 5 stars
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From Brian Tracy Discover the 32 laws that have helped self-made millionaires with successful goal setting, time management, money saving, and financial investments. It’s time to stop procrastinating and get more of the important things done! After all, successful people don’t try to do everything. They focus on their most important tasks and get those done. They eat their frogs. Why do some people achieve all their goals while others simply dream of having a better life? With over 640,000 copies sold of this classic book on how to set and achieve goals comes the newest edition by author Brian Tracy. The workbook guides you through getting more of the important things done. You’ll stop procrastinating and start eating those frogs in no time! The card deck version of this international bestseller playfully challenges you to better manage your time by tackling your tasks!
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Editorial Reviews

Review

“BEWARE: This book will have a profound impact on your working practices and the results you’ll achieve.Eat That Frog!challenges your working practices, it explains the self-discipline needed to succeed, and [it] firmly gets to the root cause of why people procrastinate. Then it effortlessly explains how to boost your productivity once and for all.”
—Micro Business Hub
 
“If you find procrastination to be a consistent problem in your life,
Eat That Frog!offers a concise and valuable collection of tactics to try. The reasons for each person’s procrastination are different, so it’s good that Tracy’s tactics are fairly diverse and attack many different avenues of procrastination.”
—The Simple Dollar
 
Eat That Frog!is my favourite book on productivity, and I often find myself rereading it in January to remind myself of the disciplines and practices I’d like to follow in the coming year. Each time I read the book, I find new nuggets of productivity gold.”
—Liz Gooster, Change for the Better
 
“Everyone has a frog, and eating that frog is the best thing you can do to stop procrastinating. Procrastination is a time-killer, and Tracy has a way of making getting over that frog fun and exciting. Every chapter presents a new idea, tip, and technique that will help you overcome that inner laziness that keeps you on the couch at night instead of in the gym.”

—Peanut Press
 
Eat That Frog!, small in pages but huge in content, offers a cure for the curse of modern-day living: procrastination. Even though the medicine sounds painful (bush tucker trail kind of stuff), it isn’t. Like you, I have read zillions of books—and most of the time I can’t remember anything that I have just read. Not with this one. I’m eating frogs daily and feeling better for it! I can’t recommend Eat That Frog! enough.”
—Corinna Richards, The Coaching Academy
 
“This book gave me the kick in the pants I needed to organize my to do lists, plan my days, become more productive, and get focused.”
—Beth Anne Schwamberger, Brilliant Business Moms
 
Eat That Frog!is the most accessible book on time management and personal productivity—I recommend you read this one before you learn any particular time management system. There are tons of exercises and techniques that you can implement right away, and that is what I like the most about the book—it gives you actionable steps so you can start right away.”
—Thanh Pham, Asian Efficiency
 
“An impactful read. The 21 ways that [Tracy] shares are real game changers, if you read with an eye towards self-improvement and an intention to make a change. I have benefitted greatly from this book, and I highly recommend that you pick up your own copy today.”
—Chris Moore, Reflect on This
 
“We strongly recommend this book to anyone who wants to manage her time well and also add value to herself in this competitive world.”
—The Journal of Applied Christian Leadership
 
“I wasn’t expecting all that much from the book initially, as the whole ‘eating a frog’ seemed like some new age nonsense that didn’t really apply in real life. I couldn’t have been more wrong. The best thing about this book is that it actually tells you what you should do. It doesn’t just spout philosophy after philosophy about dreams and hope. It gives solid, practical advice that applies to pretty much every one—students, employees, stay-at-home moms, entrepreneurs, etc. Whether you’re having time management issues or not, I’d recommend you pick up this book. You’re sure to learn something useful from it.”
—Fab, Shocks and Shoes
 
“This book distinguishes itself from others of the same type by laying out specific guidelines for developing the self-discipline that allows you to start and complete important tasks in sequence. Each of the 21 chapters offers clear instructions and practice exercises to help you determine if you are making the best use of your time at any given moment. You’ll learn how to prepare yourself mentally and physically to tackle the task at hand, along with strategies for dividing it into manageable segments to keep you moving forward. You’ll even find out what to tell yourself to do if you’re having trouble getting started, or become distracted and need to get back on track.”
—Carnegie Library Business Librarians, Pittsburgh Post-Gazette

About the Author

Brian Tracy is chairman and CEO of Brian Tracy International. As a keynote speaker and seminar leader, he addresses more than 250,000 people each year. He is the bestselling author of more than eighty books that have been translated into dozens of languages. He has served as a consultant and trainer to more than 1,000 corporations and more than 10,000 medium-sized enterprises in more than seventy-five countries.

Product details

  • Publisher ‏ : ‎ Berrett-Koehler Publishers; 3rd edition (April 17, 2017)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 144 pages
  • ISBN-10 ‏ : ‎ 162656941X
  • ISBN-13 ‏ : ‎ 978-1626569416
  • Item Weight ‏ : ‎ 5.6 ounces
  • Dimensions ‏ : ‎ 5.5 x 0.41 x 8.44 inches
  • Customer Reviews:
    4.7 4.7 out of 5 stars 7,631 ratings

About the author

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Brian Tracy
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Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.

Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined.

Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada, and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.

He has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy, and psychology. He is the top selling author of over 45 books that have been translated into dozens of languages.

He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages.

He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.

Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution, and management consulting. He has conducted high-level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.

He has traveled and worked in over 80 countries on six continents and speaks four languages. Brian is happily married and has four children. He is active in the community and national affairs and is the President of three companies headquartered in Solana Beach, California.

Customer reviews

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Top reviews from the United States

Reviewed in the United States on March 31, 2024
Worth the buy. This book has real strategies to get you on track. I recommend this to everyone. I live by the principles in this book. Thank you for writing this!
One person found this helpful
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Reviewed in the United States on October 26, 2022
The title of this book, Eat That Frog, comes from the old adage, reportedly attributed to Mark Twain, that “If the first thing you do each morning is to eat a live frog, you can go through the day with the satisfaction of knowing that is probably the worst thing you’ll have to do all day long.”

The frog of course, is a metaphor for your most important task, that will produce the most valuable result, often the one you are most likely to procrastinate on if you don’t do it now.

I’m a fitness coach, so I like to review and share personal development and motivation books that are applicable to fitness as well as business and life in general. This book is mostly slanted to work, business, sales and financial success, but there are some general productivity ideas in the book that could apply to every area in life. If your health and fitness is what’s most important for you right now, then certainly a workout first thing in the morning could be your frog. (I recommend it).

I’ve followed Brian since 1993 and have had the 2001 hardcover edition since it was first published. I recently picked up the newest edition. The new update includes two extra chapters, the first with tips on how to use technology to remind yourself of what is most important and protect yourself from what is least important. The second offers advice for maintaining focus in the modern era of constant distractions. (Certainly useful since the internet was in its infancy and life was much slower-paced 20 years ago).

Even the new expanded edition is still a short book at only 145 pages. Each chapter is the length of an article so it’s easy to read. It’s the type of book you can finish in two or three sittings (one if you’re ambitious), or you can slowly get through it one chapter at a time in spare minutes here and there.

As mentioned above, this is a book about being more productive including how to stop procrastinating. But this is not just a book about time management or productivity (how to get more done), it’s a book about how to choose and tackle priorities (how to get the most important thing done first). There are many books about time management but not many about how to prioritize. Eat That Frog is one of the few.

I agree with Brian that becoming a master of choosing the most important task and focusing on that before anything else is one of the most valuable skills you can possess. It can exponentially increase your success in any area of life.

This is not the most in-depth book on these topics. There are other excellent reads that go deeper. For example, Brian gives one short chapter to the 80-20 rule. Richard Koch wrote an entire book on it. Some of my other favorites on focus and prioritization include The One Thing, Deep Work And Essentialism. Nir Eyal’s Indistractible is also a good read about how to stay focused in today’s world.

But if you’re looking for a short, accessible primer on the most important fundamentals of productivity, prioritization, organization and focus, a book with absolutely zero space wasted on fluff, then you won’t be disappointed with Eat That Frog. Based on how often I’ve seen this book recommended and based on rankings, it looks like this is still one of Brian Tracy’s most popular titles.
66 people found this helpful
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Reviewed in the United States on December 1, 2023
This book cuts to the chase, it’s all muscle!

Not only do I follow as many of the 21 techniques, the book is amazingly inspiring and I read it every night. It’s no nonsense, no fluff, and you can take action immediately.

All the positive talk in the beginning seemed like platitudes and empty words to me, but as I read more and more I started repeating the mantras, really believing the words I was saying to myself over and over again.

I repeat these mantras everyday over and over again until my body and being follow my mind naturally
1. I can do it x3
2. Do it now x3
3. Back to work! x3
11 people found this helpful
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Reviewed in the United States on December 7, 2021
The Book in 3 Sentences
1. Work from prioritized task lists
2. You are responsible for your own motivation, don't rely on outside sources
3. Focus and time allocation are key to ensuring maximum productivity

Impressions
This was a really good book and probably my most higlighted. It provides clear actionable steps though it does tend to repeat itself quite a bit.

Who Should Read It?
Anyone that is struggling with procrastination or with take the vital first step in getting the important things done.

How the Book Changed Me
This book has helped me to see the importance of doing the difficult tasks first and prioritizing my ugly frogs. I have already seen results in working from tasks lists in this way in that I find myself more motivated to get things checked off. I feel better about tackling the big things on my plate first as this gives me a sense of accomplishment.

My Top 3 Quotes
1. Failure to execute is one of the biggest problems in organizations today. Many people confuse activity with accomplishment. They talk continually, hold endless meetings, and make wonderful plans, but in the final analysis, no one does the job and get the results required.
2. One of your top goals at work should be to get the highest possible return on your investment of your mental, emotional, and physical energy.
3. In the final analysis, nothing will help yo more in your career than for you to get the reputation for being the kind of person who gets important work done quickly and well.
21 people found this helpful
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Reviewed in the United States on March 15, 2024
I was a lost kid. Life was extremely excruciating and difficult. I never gave up and I never quite. I knew I will make it and I just didn't have the right knowledge. Because of Mr. Brian Tracy My God Father, One of my Very First Mentor... He gave me hope, he gave me the knowledge, he gave me the water I truly needed when I was in the Safari dessert.

I've been studying/reading/ all of his stuff daily/repeatedly/ for hours until all of his messages permeate in side of my subcocious mind.

I constantly order this book and give out to random ppl at my local gyms.

Mr. Brian Tracy is my all time fav. mentor/Arthur/motivational speaker/ and I truly appreciate what He brings to this world. I certainly won't be where I am at today if I didn't discover Mr. Brian Tracy's material.

When I was sad/feeling lost or hopeless I listened to his audio books daily.... for 6+ hours per day. YES!!! 6 Hours per day that's how bad I want to make it!!!

It's never too late to reinvent yourself and reading/studying his materials will most definitely help! My goal is to become like him
+ Mr. Jim Rhon + allan watt and many others
one day...
Thank you Mr. Brian Tracy! I wish I can meet with you one day!!!
2 people found this helpful
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Reviewed in the United States on September 23, 2023
I enjoyed this book and the exercises. Easy to read and doesn't go on and on about unnecessary matters. It's written to the point. I bought two copies for my co-workers. Great book!
6 people found this helpful
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Reviewed in the United States on March 31, 2024
I have read this book a couple times now. There is so much value in the 21 steps to take to keep your life moving forward. Highly recommend.
One person found this helpful
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Reviewed in the United States on March 26, 2024
If you are looking for time management book, this is one of the best. It helped me a lot

Top reviews from other countries

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BloomExplorer
5.0 out of 5 stars The best book to stop proscratinating
Reviewed in Canada on August 24, 2023
A few years ago, I purchased this book and kept it very close, so I can start and finish it. There are a lot of tricks and hacks that are very easy to apply in your business or your personal life. I recommend this book because it is a fast read and the implementation process to stop procrastinating is also very well presented. So happy to have finished it.
One person found this helpful
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Ricardo M
5.0 out of 5 stars Excellent book and very practical
Reviewed in Mexico on January 7, 2023
It is a short book, and gives very practical advice on how to fight procrastination, I recommend it a lot.
One person found this helpful
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Abhishek Rai
5.0 out of 5 stars Excellent read for students and working professionals
Reviewed in India on July 2, 2023
While reading this book i was thinking why didn't i got it earlier. This book teaches to be super efficient and avoid procastination in very simple way.
One person found this helpful
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Maris Lels
5.0 out of 5 stars All good
Reviewed in Germany on April 4, 2023
Book as described
Giuseppe
5.0 out of 5 stars Libro Fantastico
Reviewed in Italy on August 28, 2022
Nonostante molte delle tecniche e delle indicazioni inserite in questo libro siano conosciute rileggere con questo livello di dettagli e le indicazioni strettamente legate all’operatività Ti spingono ad applicare immediatamente,Tanto è vero che la lettura di questo libro implica molte soste per impostare immediatamente o quantomeno provare ad impostare quanto suggerito