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Effective Data Visualization: The Right Chart for the Right Data 2nd Edition

by Stephanie Evergreen (Author)

4.5 160 ratings

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Written by sought-after speaker, designer, and researcher Stephanie D. H. Evergreen, Effective Data Visualization shows readers how to create Excel charts and graphs that best communicate data findings. This comprehensive how-to guide functions as a set of blueprints―supported by research and the author’s extensive experience with clients in industries all over the world―for conveying data in an impactful way. Delivered in Evergreen’s humorous and approachable style, the book covers the spectrum of graph types available beyond the default options, how to determine which one most appropriately fits specific data stories, and easy steps for making the chosen graph in Excel. New to the Second Edition is a completely re-written chapter on qualitative data; inclusion of 9 new quantitative graph types; new shortcuts in Excel; and entirely new chapter on Sharing Your Data with the World which includes advice on using dashboards; and lots of new examples throughout. The Second Edition is also presented in full color.

ISBN-10

1544350880
ISBN-13

978-1544350882
Edition

2nd
Publisher

SAGE Publications, Inc
Publication date

May 14, 2019
Language

English
Dimensions

7.38 x 0.8 x 9.13 inches
Print length

352 pages
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Editorial Reviews

About the Author

Dr. Stephanie D. H. Evergreen is a sought-after speaker, designer, and researcher. She is best known for bringing a research-based approach to helping others better communicate their work through more effective graphs, slides, and reports. She holds a PhD from Western Michigan University in interdisciplinary research, which included a dissertation on the extent of graphic design use in written data reporting. Dr. Evergreen has trained audiences worldwide through keynote presentations and workshops for clients, such as Verizon, Head Start, American Institutes for Research, Brookings Institute, the Ad Council, Boys and Girls Club of America, and the United Nations. She led the first known attempt to revamp the quality of presentations for an entire association: the Potent Presentations Initiative for the American Evaluation Association (AEA). She is the 2015 recipient of the AEA’s Marcia Guttentag Promising New Evaluator Award, which recognizes early notable and substantial accomplishments in the field. Dr. Evergreen is coeditor and coauthor of two issues of New Directions for Evaluation on data visualization. She writes a popular blog on data presentation at StephanieEvergreen.com. Her book, Presenting Data Effectively: Communicating Your Findings for Maximum Impact, was published by Sage in Fall 2013 and was listed as number one in Social Science Research on Amazon in the United States and United Kingdom for several weeks.

Product details

Publisher ‏ : ‎ SAGE Publications, Inc; 2nd edition (May 14, 2019)
Language ‏ : ‎ English
Paperback ‏ : ‎ 352 pages
ISBN-10 ‏ : ‎ 1544350880
ISBN-13 ‏ : ‎ 978-1544350882
Item Weight ‏ : ‎ 1.39 pounds
Dimensions ‏ : ‎ 7.38 x 0.8 x 9.13 inches

Best Sellers Rank: #311,584 in Books (See Top 100 in Books)
- #224 in Social Sciences Research
- #246 in Running Meetings & Presentations (Books)
- #1,094 in Communication Skills

Customer Reviews:
4.5 160 ratings

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Stephanie D. H. Evergreen

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Dr. Stephanie Evergreen is an internationally-recognized speaker, designer, and researcher. She is best known for bringing a research-based approach to helping data nerds better communicate their work through more effective graphs, slides, and reports.

A Fulbright scholar, she holds a PhD from Western Michigan University in interdisciplinary evaluation, which included a dissertation on the extent of graphic design use in written research reporting.

Dr. Evergreen has trained researchers worldwide through keynote presentations and workshops, for clients including Mastercard, Verizon, Head Start, American Institutes for Research, Rockefeller Foundation, Brookings Institute, and the United Nations.

She is the 2015 recipient of the American Evaluation Association’s Guttentag award, given for notable accomplishments early in a career and the 2017 recipient of the Myrdal award for impacts on practice.

Dr. Evergreen is co-editor and co-author of two issues of New Directions for Evaluation on data visualization. She writes a popular blog on data presentation at StephanieEvergreen.com.

Her two books on designing high-impact graphs, slideshows, and reports both hit #1 on Amazon bestseller lists weeks before they were even released. In Spring 2019 Dr. Evergreen is publishing the second edition of one of those bestsellers and a brand new sketchbook with templates for making infographics and dashboards.

Check out upcoming events at: stephanieevergreen.com/event

Email hello to hey@stephanieevergreen.com

Customer reviews

4.5 out of 5

160 global ratings

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Rachel Golla

great informational book

Reviewed in the United States on September 21, 2020

Verified Purchase

I had to buy this book for a graduate-level statistics course. I thought it was kinda silly at first, but it has been a great tool. It has beautiful graphics with fantastic step-by-step instructions and explanations on the whats and whys of tables and figures. I've made some great infographics with the help of this book. Highly recommend for anyone who ever has to present data in some form of fashion.

3 people found this helpful

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Amazon Customer

Very helpful

Reviewed in the United States on March 19, 2020

Verified Purchase

This book is a great resource. I need to manipulate data for work and present results in PowerPoint and didn’t have much experience. I’ve found this book very straightforward and well organized.

3 people found this helpful

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Robin DeLine

Great information

Reviewed in the United States on March 5, 2022

Verified Purchase

Has great infromation

One person found this helpful

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Chris VZ

Amazingly easy to follow and extensive

Reviewed in the United States on August 26, 2019

Verified Purchase

This book will help you to know not only when to use a specific chart but how to create them in a very user friendly format. Great for data analysis professionals.

4 people found this helpful

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Calvo

Excellent guide to dashboard visuals

Reviewed in the United States on August 22, 2019

Verified Purchase

Practical guide to having an awesome dashboard

3 people found this helpful

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Amazon Customer

Useful

Reviewed in the United States on July 16, 2019

Verified Purchase

Good ideas, well written

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Mark P. McDonald

Solid, well written and detailed enough to help with creating better graphics

Reviewed in the United States on August 16, 2019

Vine Customer Review of Free Product( What's this? )

Design, analytics, graphics and PowerPoint has conspired to create a need for a new data and visual language. This book is expertly written to support the vast majority of us who have to present data but are not visual designers. The book is organized into a series of communication needs / use cases that enable you to zero in and get support for your processing challenge.

Here are the chapters, which provide you with some insight into the book’s coverage and structure.

1. Our backbone, why we visualize
2. When a single number is more important: showing mean, frequency, and measures of variability
3. How two or more numbers are alike or different: visualizing comparisons
4. How we are better or worse than a benchmark: displaying relative performance
5. What the survey says showing liberty, ranking, check-all-that-apply, and more
6. When there are parts of a whole, visualizing beyond the pie chart
7. How this thing changes when that thing does: communicating correlation and regression
8. When the words have the meaning: visualizing qualitative data
9. How things change over time: depicting trends
10. Reporting out: sharing your data with the world
11. Its about more than the buttons

The chapters explain the concepts, illustrate them and provides support on how to create them with tools like XL.

Overall highly recommended as it is as insightful as Tufte and as practical as a support manual, but much better written.

6 people found this helpful

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Jami

Huge fan

Reviewed in the United States on September 24, 2019

Vine Customer Review of Free Product( What's this? )

I had the first edition of this book and was excited to see a 2nd edition come out. This one offers additional tips for Excel shortcuts and some great advice on dashboards. The full color version is nice although in some places in the book the color makes the pages seem a bit chaotic (which is odd since this book is about effective visualization - so maybe it's just me?) Still The tips in this book and the step-by-step details walk you through making some amazing charts that you didn't know you could do with Excel.

I refer to this book at lot and have recommended it to many folks. In fact, our office just ordered a copy for use in our "technical library" and I'm hoping the data nerds around here take advantage of it. I have seensome really awful charts come from folks and at one point I thought it was a competition to see how many slices they could put in a pie chart - seriously. 58 slices!? The best pie chart is a bar chart. But, I digress.

Stephanie Evergreen is well know for her experience in data visualization. She's done extensive research on the subject and it shows. If you really want to make effective charts that your audience will comprehend (and won't cause their eyes to bleed just looking at it) then get this book. You won't regret it!

4 people found this helpful

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Alex

Nicht in Farbe

Reviewed in Germany on August 2, 2023

Verified Purchase

Hatte das Buch schon bei einem Kollegen in der Hand und empfand es als gut. Also auch bestellt. Leider ist diese Version des Buches nur in Schwarz-Weiß. In der Beschreibung steht aber: "The Second Edition is also presented in full color."

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Cliente de Amazon

Entrenando al graphic nerd que todos tenemos

Reviewed in Mexico on June 18, 2019

Verified Purchase

Un libro ideal para entender las diferentes formas de generar un gráfico con calidad y estilo. Además , enseña como hacerlo en Excel. Bien redactado y con mucho detalle. Es un “ must have “

One person found this helpful

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Sue

A must buy for everybody who works in data visualisation.

Reviewed in the United Kingdom on March 15, 2020

Verified Purchase

This is probably the best book that I read about data visualisation. Straight to the point and very practical. Very, very practical. Covers what you need to shine in your company when it comes to visualisation.

One person found this helpful

G. Clutterbuck

Where has the colour gone?

Reviewed in the United Kingdom on December 11, 2022

Verified Purchase

The media could not be loaded.

I have just picked up the book and from reading the preface, I'm already disappointed.
The preface mentions a quantitative and qualitative chart chooser on the inside covers - nothing in my copy of the book.
It also states every image is now in full color - again, you can see from the video I've uploaded that each image inside the covers is in glorious black and white!
So, this is not a great start. It has tainted my opinion before I've started reading, but hopefully my opinion may improve when I start reading it properly. Let's hope there aren't any more glaring omissions or mistakes.

Norbert Haberl

Titel irreführend, sollte How to wirh Excel heissen

Reviewed in Germany on January 12, 2021

Verified Purchase

Was dieses Buch genau sein soll weiss ich nicht. Jedenfalls keines womit man eine konzeptionelle Sicht auf Visualisierung bekommt.
Im Groben ist es ein "Wie baue ich Charts in Excel" Arbeitsbuch.

Ist mir schleierhaft woher das Buch diese Rezensionen bekommen hat.
Als ich den Herausgeber gesehen habe, war mir dann eh alles bewusst.

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