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How to Sell Your Legal Services in 15 Seconds or Less: What to Say When Someone Asks 'What Do You Do?' [Attorney/Legal Marketing] Kindle Edition
Can you really sell your legal services in 15 seconds or less?
No. But in 15 seconds (or less) you can show people how you can help them and find out if they want to learn more.
We're not talking about an elevator speech. This is different.
We're talking about a short (one to three sentence) benefit statement that answers the question, "What do you do?" (and no, "I'm a lawyer" doesn't cut it.)
You can use this with prospective clients, professionals, when you're being interviewed or doing a presentation, or any time you speak to someone new.
In this short report, you'll learn:
- How to create a simple "benefit statement" that tells people what you do and how you can help them (or someone they know)
- What to say BEFORE you deliver your benefit statement--to make it more effective
- What to say AFTER you deliver your benefit statement, to transition to "the next step"--an appointment, follow-up conversation, exchange of cards, etc.
- What to say when the other person asks questions or otherwise shows interest
- How to quickly get people to understand "who would make a good referral" for you
- And more
In short, this report gives you a simple way to get more prospective clients to schedule an appointment or ask to speak to you about their legal situation.
Bottom line, you'll get more clients with less effort.
Download this report and in a few minutes, you'll know exactly what to say the next time someone asks, "What do you do?"
- LanguageEnglish
- Publication dateOctober 19, 2019
- File size575 KB
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Product details
- ASIN : B07ZCCK3S6
- Publisher : http://attorneymarketing.com (October 19, 2019)
- Publication date : October 19, 2019
- Language : English
- File size : 575 KB
- Simultaneous device usage : Unlimited
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Not Enabled
- Word Wise : Enabled
- Sticky notes : On Kindle Scribe
- Print length : 34 pages
- Best Sellers Rank: #1,239,383 in Kindle Store (See Top 100 in Kindle Store)
- #43 in Law Office Education (Kindle Store)
- #214 in Law Office Education (Books)
- Customer Reviews:
About the author
David M. Ward is an attorney, entrepreneur and best-selling author.
He is the founder of The Attorney Marketing Center, where he writes a blog and newsletter on marketing and productivity, and the author of more than a dozen books and courses on marketing for attorneys.
Ward lives in Orange County, California with his wife Kathy. They have one daughter.
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