Gregory Olson

Gregory Olson is igniting minds and sparking change. An author, business consultant, and public speaker, he believes that we all have the potential to do better, as individuals, organizations, and communities, but sometimes we need a little help. This belief guides his writing and his work. He founded strategy and design firm Delightability, LLC. with the belief that if you delight customers then success will follow. He is part of the JUG Team marketing alliance. He has served on a number of boards for nonprofit organizations and for-profit private enterprises. His formal education includes a Bachelor of Science in Electrical Engineering and a Masters in Business Administration, both from Seattle University. While his formal education is about technology and business his informal (and ongoing) education is about how humans think and interact with each other and with a changing world. His latest book is L' impossi preneurs: A Hopeful Journey Through Tomorrow, a light-hearted and deadly serious book about a brighter future where we all live more meaningful lives, governments invest in people and sustainable progress, and technology serves humans. Gregory also authored The Experience Design Blueprint: Recipes for Creating Happier Customers and Healthier Organizations, a book about designing better experiences and then making them come true. He has more book projects underway.