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Fire Tablet with Alexa, 7" Display, 16 GB, Black - with Special Offers (Previous Generation - 5th)

4.3 4.3 out of 5 stars 133,392 ratings

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This is the latest model of this product
16 GB
Black
With Special Offers
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  • Beautiful 7" IPS display and 1.3 GHz quad-core processor. Available in four colors.
  • Now with the Alexa cloud-based voice service - just press and ask
  • Enjoy millions of movies, TV shows, songs, Kindle e-books, apps and games
  • 8 or 16 GB of internal storage and a microSD slot for up to 200 GB of expandable storage
  • Prime members get unlimited access to a huge selection of songs, books, videos and more
  • Up to 7 hours of battery life

Top Brand: Amazon

Highly Rated
4.7/5 star rating from 100K+ customer ratings
Trending
100K+ orders for this brand in past 3 months
Low Returns
Customers usually keep items from this brand
Tiny Price. Big Cost.

Fast and responsive

The fast quad-core processor consists of four high-performance 1.3 GHz cores for quick app launches, smooth games and videos, and great overall performance.

Power when you need it

Don’t be tethered to an outlet—with up to 7 hours of mixed use battery life, Fire gives you the flexibility to go wherever the day takes you.

Beautiful 7” IPS display

Fire features a 1024 x 600 IPS display with 171 ppi for a bright display with vivid colors and whiter whites. Enjoy a great viewing experience at all angles through a combination of IPS (in-plane switching) technology and an advanced polarizing filter.

Capture life’s moments

Fire features a 2 MP rear-facing camera for taking photos or recording 720p HD video. The front-facing VGA camera is perfect for Skype calls with friends and family.

No more worrying about storage space

Keep photos, movies, and compatible apps and games with you using a microSD card slot to expand your tablet’s storage by up to 200 GB. Plus enjoy free unlimited cloud storage for all your Amazon content and photos taken with your Fire device.

Stands up to everyday life

Amazon engineers Fire tablets to hold up against everyday life. As measured in tumble tests, Fire is almost 2x more durable than iPad Mini 4.

Designed for Entertainment
Designed for Entertainment

Read

Choose from millions of Kindle e-book and magazine titles. Connect with the largest online community of book lovers on Goodreads. Discover over a million titles with a Kindle Unlimited subscription. Also, listen to your favorite books with Audible. Plus, enjoy exclusive Kindle features you only get from Amazon like X-Ray, Whispersync, Vocabulary Builder, Page Flip, Blue Shade and more.

Watch

Enjoy all your favorite movies and TV shows on Amazon Video, Netflix, HBO NOW, and more. Discover hundreds of thousands of TV episodes and movies, plus fling Amazon Video content to your TV using Second Screen. Enhance your video experience with features you only get from Amazon, including ASAP, X-Ray, On Deck, and FreeTime Parental Controls.

Play

Over 400,000 apps including favorites like Facebook, Twitter, and Spotify. Play great titles like Frozen Free Fall, Angry Birds Slingshot Stella, and Sonic Dash from developers like Disney, Gameloft, Rovio Entertainment, and more.

Meet Alexa

Alexa comes to Fire Tablets

Alexa provides quick access to the entertainment you want, including music, games, audiobooks, and more. You can also ask Alexa questions, check your calendar, get news, find sports scores, and even control your smart home. All you have to do is press and ask.

Be Entertained

Whether you’re looking for your favorite playlist or need a quick joke, you can ask Alexa. Just press and ask for a song, artist or genre, and stream directly over Wi-Fi. Alexa also provides voice control for Amazon Music, Pandora, TuneIn, IHeartRadio, and more.

One Press. Millions of Possibilities.

When connected to Wi-Fi simply press the home button for 1 second then ask. Alexa will respond to you and will even show visual responses to certain questions.

Stay Informed

Now you can ask Alexa a question and get an immediate voice response. When you press and ask, Alexa can pull up your Flash Briefing, Wikipedia articles, news, sports scores, and more.

Everyday tasks made easier

Alexa on Fire tablets helps make the everyday easier. Just press and ask to set alarms and timers, check traffic, your calendar, to-do or shopping lists, and more.

Control your smart home

Alexa works with devices such as lights, switches, thermostats, and more from SmartThings, Insteon, Nest, ecobee, and Wink. Switch on the lamp before getting out of bed, turn on the fan or change the temperature on your thermostat while reading in your favorite chair, or dim the lights from the couch to watch a movie—all voice controlled from your tablet.

Meet Alexa
Fire OS

New Fire OS 5 features

In addition to Alexa, our latest Fire OS update allows you to quickly access great game play directly from the Games tab with Twitch, the world’s leading social video platform and community for gamers. Fire tablet owners will also have easy access to over 65,000 recommendations from ComiXology, which provides an unrivaled library of comic books, graphic novels, manga and more.

Share content with Family Library

Family Library links your Amazon account to that of your spouse or partner so you can easily share apps, games, audiobooks, and books, and it now allows Prime members to share their Prime Video content. Access your family's content across devices—both Amazon devices and free Amazon apps for other platforms, including iOS and Android.

Find the things you love easier

Fire OS is the best entertainment experience on a tablet with quick access to the things you do most. The home screen includes dedicated content pages for books, games, apps, video, music, audiobooks, and Newsstand, making it quick to pick up right where you left off. Powered by Amazon’s recommendations engine, you can quickly browse books, movies, TV shows, music, apps, and games suggested just for you.

No more waiting

With ASAP (Advanced Streaming and Prediction), Amazon movies and TV episodes are ready for you to watch instantly. ASAP dynamically adapts to your viewing habits.

On Deck automatically downloads Prime Video (for Prime members) and the first episodes of Amazon Original Series while your device isn’t in use, ensuring that there is always something new to enjoy instantly, even when offline.

Integrated on-device tech support

Screen Sharing brings Mayday-powered customer service to Fire tablets. Simply call customer service and Amazon experts can connect to your Fire tablet to co-pilot through features by drawing on your screen, walking you through how to do something yourself, or doing it for you—whatever works best.

The best of Prime

Try Prime free for a month

If you haven't tried Amazon Prime in the past, we'll give you a 30-day free trial. Experience what millions of members already enjoy—unlimited streaming of thousands of hit movies and TV episodes, ad-free access to over a million songs, reading a Kindle book a month for free, and Free Two-Day Shipping on millions of items. Learn more

Unlimited reading on any device

Prime Reading gives you unlimited access to over a thousand books, current issue magazines, comics, Kindle Singles, and more. With access from any device – including your phone, tablet, or Kindle – you can read however you want, whenever you want.

Stream thousands of movies and TV episodes with Prime Video

With Amazon Prime, members enjoy unlimited streaming of thousands of movies and TV episodes at no additional cost, including award-winning Amazon Original Series Transparent, top HBO shows; like True Blood, Girls, Curb Your Enthusiasm, and more popular movies and TV shows; like Downton Abbey, Under the Dome and Transformers: Age of Extinction.

No Wi-Fi, no problem—Prime Video downloads

Exclusive to Prime members, download thousands of Prime Video movies and TV episodes. Watch downloaded videos anywhere—on a plane, on vacation, in the car, or wherever you don't have a wireless connection. Prime Video offers offline viewing, included at no additional cost.

Over a million songs free with Amazon Music

Amazon Music gives Prime members unlimited, ad-free access to over a million songs, more than a thousand playlists, and hundreds of stations with unlimited skips. Find more music from your favorite artists, your favorite genres or let Amazon’s personalized recommendations introduce you to your next favorite band.

Add SHOWTIME, STARZ, and more to Prime

Prime members can add SHOWTIME, STARZ, and more to their Prime membership. These subscriptions are ready to watch anywhere, anytime—no cable or satellite subscription required. Starting as low as $2.99 a month, Prime members can go to Amazon Video to pick and choose their favorite channels to subscribe to, giving them instant access to episodes the same time they air on TV, including Homeland and The Affair from SHOWTIME, and Outlander and Ash vs Evil Dead from STARZ. Prime members can try any or all of these subscriptions with a free trial, and can cancel anytime.

Enjoy millions of movies, TV episodes, songs, books, apps, and games
Enjoy millions of movies, TV episodes, songs, books, apps, and games
Watch

Hundreds of Thousands of movies and TV episodes to stream, buy, or download

Whether you're a Prime member or not, enjoy a huge selection of TV episodes and movies, plus exclusive features like ASAP and Amazon FreeTime. Fire Tablets are an easy way to enjoy Netflix, Amazon Video, HBO NOW, Hulu Plus, and low-cost movie rentals.

Looking to cut the cord or get more from your cable?

Now you can watch TV without cable with subscriptions to apps like HBO NOW and Showtime, and with Sling TV—which includes ESPN and CNN—you can watch the big game or live news. Or use your cable subscription to stream what you love with on-demand through apps like HBO GO, Showtime Anytime, and Watch ESPN.

Watch on the big screen

Fling Amazon movies and TV shows from your tablet to your big-screen TV using Second Screen. This turns your TV into the primary screen, freeing up your Fire tablet to provide playback controls, a customized display for X-Ray, or simply be a place to email, browse the web, and more while you watch a movie. Second Screen is available for Amazon Fire TV, PlayStation 3, and PlayStation 4.

Read

Exclusive titles at the lowest prices

Over one million exclusive titles that you won't be able to find anywhere else. Shop the Kindle Store for millions of books, newspapers, and magazines. Over one million titles are priced at $2.99 or less. Over two million are $9.99 or less.

Read as much as you want with Kindle Unlimited

Choose from over one million titles and thousands of audiobooks. From mysteries and romance to sci-fi and more, freely explore new authors, books, and genres on any device for just $9.99 a month. Create virtual bookmarks with Whispersync, so your Fire tablet picks up right where you left off. Try Kindle Unlimited free for 30 days. Learn more

Enjoy vibrant magazines

Our interactive magazine experience allows you to start reading in just a few seconds with access to any back issue at any time on the cloud. Plus, most Kindle Magazines come with a 30-day free trial.

Share with friends on Goodreads

Fire tablets are integrated with the world’s largest site for readers and book recommendations, with over 40 million members, 1.1 billion books added, and 43 million book reviews. See what your friends are reading, share highlights and rate the books you read with Goodreads on your Fire tablet.

NEW—Flip through books while saving your place

Page Flip makes it easy to find pictures, charts, maps and even your notes and highlights from different parts of a book. While you swipe to other pages or zoom out to see page thumbnails, Page Flip automatically saves the page you’re reading, pinning it to the side of your screen so you’ll never lose your place.

Blue Shade

Read comfortably at night…

Blue Shade is an exclusive Fire OS “Bellini” feature that works behind the scenes to automatically adjust and optimize the backlight for a more comfortable nighttime reading experience. Simply tap Blue Shade on the quick actions menu to turn on this feature and enjoy your favorite book, news article, app, or any other nighttime activity without straining your eyes.

…without giving up a good night’s sleep

Recent studies by Harvard Health Publications have shown that evening exposure to blue light from electronic screens can suppress our bodies’ production of melatonin, a naturally occurring hormone. The suppression of melatonin can prolong the time it takes to fall asleep, which in turn can delay REM sleep and reduce alertness the following morning. Blue Shade gives you the option to fine-tune the color settings, with the device intelligently adjusting the color filtering so that at any color or brightness, the blue wavelength light is always sufficiently suppressed compared to other wavelengths.

Play

Over 400,000 apps and games

Fire tablets feature instant access to thousands of the most popular free and best-selling games, social media, premium TV and movie providers, and so much more.

The best games

Enjoy best-selling games such as Game of War - Fire Age, SimCity BuildIt, Candy Crush Soda Saga, Monument Valley, and Hearthstone: Heroes of Warcraft.

Listen

Huge music selection

With millions of songs from thousands of artists, the Amazon Digital Music Store brings all your favorite music to your fingertips. Music you buy on your Fire tablet is saved to Your Music Library for free, and you can play or download it anytime.

Ad-free access to over a million songs with Prime Music

Prime members can enjoy unlimited, ad-free access to over a million songs, over a thousand playlists, and hundreds of stations. Find more music from your favorite artists, follow along to lyrics with X-Ray, or let Amazon's personalized recommendations introduce you to your next favorite band.

Listen to your favorite books

Audiobooks are great for your commute, while cooking, working out—all those times you can listen but can't read. Audible, an Amazon company, offers more than 180,000 titles, including best sellers, romances, thrillers, and much more. Every book is read by a professional narrator, including leading Hollywood actors such as Jake Gyllenhaal (The Great Gatsby) and Kate Winslet (Matilda).

Sync books across multiple platforms with Immersion Reading

Fire tablets can synchronize Kindle text with companion Audible audiobooks with real-time highlighting to create a more immersive reading experience, as well as deepen learning and comprehension. More than 60,000 Kindle books and companion Audible audiobooks are available across a wide array of genres.

Introducing Amazon Music Unlimited

For just $7.99/month for Prime Members (non-Prime price: $9.99/month), stream tens of millions of songs and explore curated playlists, stations, and weekly new releases—on-demand and always ad-free. Plus, with offline listening, your music is always at your fingertips.

Share with your kids

Designed with kids in mind

When kids use Amazon FreeTime, it's like they have their very own personalized tablet. The background color and fonts change to a kid-friendly design and they only see the titles that you give them access to.

Over 10,000 kid-friendly titles with FreeTime Unlimited

Amazon FreeTime Unlimited is the first-ever all-in-one subscription that brings together books, games, educational apps, movies, and TV shows—all the types of content that kids and parents love. From just $2.99 per month, enjoy unlimited access to content including titles from Disney, Nickelodeon, Sesame Street, PBS, and more.

Perfect for parents

Amazon FreeTime is built from the ground up to help give parents peace of mind when it comes to tablet use. Parents can create a profile for each of their children and choose which books, apps, games, and videos they want to give their kids access to. Amazon FreeTime is free on every Fire tablet.

Fire Kids Edition also available

The Fire Kids Edition includes the Fire tablet, 1-year of Amazon FreeTime Unlimited, and a Kid-Proof Case—up to $109 in savings. Plus a 2-year worry-free guarantee. Learn more

Limit screen time, so they don’t just play

With Amazon FreeTime, parents can set daily limits for tablet use, or restrict certain categories—like games and video—while leaving unlimited time for reading.

Buy once, enjoy anywhere

Content on hundreds of devices

It's easy for you to access your content on other devices. The books, videos, audiobooks, and music that you buy can be enjoyed on other devices through Amazon apps, including apps that are available for Windows, Mac, Android, iOS, game consoles, TVs, and more.

Sync your content across all your devices with Whispersync

Start streaming a movie from Amazon Video on your Fire tablet, pause, then resume watching the same scene on your TV. Whispersync remembers how much you've watched, read, or listened to so you can pick up right where you left off, no matter which device you are using.

Free cloud storage

With every Fire tablet, you get free, unlimited cloud storage for all your Amazon content including unlimited storage on photos you've taken with your Fire tablet, so you can rest easy knowing that you'll never accidentally lose the content you love. See details

Technical Details

Technical details

Display

7” touchscreen, 1024 x 600 resolution at 171 ppi, SD video playback, with IPS (in-plane switching) technology and advanced polarizing filter

Size

7.5” x 4.5” x 0.4” (191 x 115 x 10.6 mm)

Weight

11.0 ounces (313 grams)
Actual size and weight may vary by configuration and manufacturing process

CPU & RAM

Quad-Core 1.3 GHz with 1 GB of RAM

Storage

8 GB (4.5 GB available to user) or 16 GB (11.6 GB available to user) of internal storage. Add microSD card for up to 200 GB of additional storage for even more movies, TV shows, music, photos, personal videos, and apps.
Some apps may require that they are installed on internal storage.

Battery Life

Up to 7 hours of reading, surfing the web, watching video, and listening to music. Battery life will vary based on device settings, usage, and other factors such as web browsing and downloading content. Actual results may vary.

Charge Time

Fully charges in under 6 hours using the micro-USB power adapter included in the box, or slightly longer with other micro-USB power adapters that you may already have

Wi-Fi Connectivity

Single-antenna Wi-Fi. Supports public and private Wi-Fi networks or hotspots that use the 802.11b, 802.11g, or 802.11n standard with support for WEP, WPA, and WPA2 security using password authentication; does not support connecting to ad-hoc (or peer-to-peer) Wi-Fi networks.

4G Connectivity

N/A

Ports

USB 2.0 (micro-B connector) to connect to a PC/Macintosh computer, or to charge your device with the included power adapter; microSD slot for external storage

Audio

3.5 mm stereo jack and integrated speaker

Content Formats Supported

Kindle (AZW), KF8, TXT, PDF, unprotected MOBI, PRC natively, Audible Enhanced format (AAX), DOC, DOCX, JPEG, GIF, PNG, BMP, non-DRM AAC, MP3, MIDI, PCM/WAVE, OGG, WAV, M4V, MP4, AAC LC/LTP, HE-AACv1, HE-AACv2, MKV, AMR-NB, AMR-WB, HTML5, CSS3, 3GP, VP8 (WEBM)

Sensors

Accelerometer

Camera Specs

VGA front-facing camera. 2 MP rear-facing HD camera

Location Services

Location-based services via Wi-Fi

Available Colors

Black, Magenta, Blue, Tangerine

Additional Features

External volume controls, built-in Bluetooth with support for A2DP compatible stereo headphones, speakers, microphone, and LE accessories support

Accessibility Features

VoiceView and Screen Magnifier enable access to the vast majority of Fire tablet features. VoiceView features IVONA's award-winning natural language text-to-speech voice. Fire OS 5 also includes system wide closed caption settings, adjustable font sizes up to 50% larger, and a variety of book reading text adjustments such as adjustable colors and text spacing. Also includes adjustable font sizes/color, and built-in Oxford dictionary. Learn more about these features

System Requirements

Fire is ready to use right out of the box—no setup, no software to install, no computer required to download content

Warranty and Service

90-day Limited Warranty and service included. Optional 1-year, 2-year, and 3-year Extended Warranty available for U.S. customers sold separately. Use of Fire tablet is subject to the terms found here

Included in the Box

Fire tablet, USB 2.0 cable, 5W power adapter, and Quick Start Guide

Generation

5th generation - 2015 release

Looking for specific info?

Customer reviews

4.3 out of 5 stars
4.3 out of 5
133,392 global ratings

Customers say

Customers like the size, value, performance and quality of the tablet. They mention that its a great 7" tablet, not too big and worth the price. Some are also happy with performance, and quality. However, some disagree on speed, ease of use, compatibility, and durability.

AI-generated from the text of customer reviews

23,493 customers mention21,969 positive1,524 negative

Customers are satisfied with the value of the tablet. They mention that it is worth the price, and that the screen is good-quality but financially cheap.

"...this tablet with age restricted access for kids making this a low cost piece of tech that is perfect for school kids and allows mom and dad to..." Read more

"...Why 4 stars and not 5, mainly it is great for the price, not just "great", and depending on your Amazon ecosystem involvement...." Read more

"...However, being realistic, for $50, the screen I believe is great for the price and when making the purchase and reading the pixel density, I knew..." Read more

"...--certainly not the top of the line but given the price, it is an amazing value.Comparing past Kindle Fires:..." Read more

20,369 customers mention16,116 positive4,253 negative

Customers like the quality of the tablet. They mention that the memory expansion is the best, and that the Fire tablet has a memory slot. They also say that the device is sleek, sturdy, and great little tablets that cannot be beat for 50 bucks. They say that it is a great entry-level tablet that does most of the things they need.

"...Ad removal and was pleasantly surprised to find that the ads are only on the lock screen and that as soon as I unlock the tablet they disappear..." Read more

"...It's also worth mentioning that you can expand the memory up to 128GB via a microSD card, so whereas you would generally have to pay more to the..." Read more

"...Get two for the price of one Fire HD 6.Pro: Micro SD slot for expanding your on board storage space up to 136 gb..." Read more

"...And of course, THANK YOU AMAZON FOR SUCH A WONDERFUL, STURDY, AND EASY PRODUCT FOR SUCH AN AFFORDABLE PRICE!!!..." Read more

18,932 customers mention14,490 positive4,442 negative

Customers like the performance of the Amazon tablet. They say that it performs well, is fast, and streams video really well. It does the job for standard web browsing, and has no issues at all. Videos play nice, and games even play nice. The app works perfectly on numerous other devices, and it works well enough for skyping.

"...The screen is high quality in terms of brightness, colors, and contrast, only limited by its 600p resolution, which straddles the mid-ground between..." Read more

"...Price of the Fire 5th gen convinced me to move on.This device works fine, but it is not a power house, I would say it is best suited as..." Read more

"...use of it as to how much you get out of it, but you can watch several movies in one charge..." Read more

"...For a while, I tried Facebook Lite. It does not have a functioning version of FB Messenger Lite.It has been a very useful gadget for me...." Read more

13,390 customers mention9,339 positive4,051 negative

Customers are mixed about the ease of use of the Amazon tablet. Some mention that it's really simple and flexible, while others say that it is not intuitive and that the extra steps and layering are busy.

"...terms of modern industrial standards, it is also beautiful, in a minimalist way, if you like matte black with just two silver accents..." Read more

"...you take the time to include, in layman's terms, very elementary and easy information as to help inform those of us whom have no understanding..." Read more

"...in "Silk" web browser isn't very nice and the interface is reminiscent of IE on mobile devices...." Read more

"...EMAIL: Email setup was a breeze. In less than 3 minutes, I had my Office 365 account, yahoo account and gmail all set up and flowing perfectly...." Read more

7,396 customers mention5,705 positive1,691 negative

Customers generally like the size of the tablet. They say it's not too big and not too small. Customers also say that the screen is amazing and big enough to watch videos. The bezel is great for holding the tablet without concerns about accidentally pressing the screen. Customers are also thrilled to have a larger screen for viewing and reading.

"...Here are my pros and cons thus far.PRO:Perfect size for Ebooks, and web surfing to alleviate strain on the eyes from my 5" phone..." Read more

"...One last thing, the device itself feels nice in your hand and it's worth mentioning that ALL ports and physical buttons are located at the top of..." Read more

"...Size--about the size of a 6" phone but taller is very nice--not too big but not too small...." Read more

"...- The two cameras are both mediocre quality. The front camera is a measly 2mp which is just decent enough to do 720p videos and take some pretty low..." Read more

11,144 customers mention4,498 positive6,646 negative

Customers are mixed about the speed of the tablet. Some mention that everything is fast, and the touch sensitivity is very responsive. However, others say that the Amazon App store seems very slow, and it boots slowly. The Fire does struggle with poor performance, and some apps take a while to refresh their data.

"...CameraThis has a camera in the strictest sense but it's 2MP camera is slow to load and it's nowhere near on par with the 10MP most mobile..." Read more

"...what their condition was, but have had zero issues and it also supports fast charging, unlike some people who claim that it charges slow; not..." Read more

"...It was always slow, would lag on web pages if more than 1 tab open, screen resolution not great and unlike other Ipad devices you can not run a lot..." Read more

"...Performance/Apps--It is quick (but I am never happy enough, lol), responsive and like Apple products--it just works...." Read more

6,819 customers mention2,462 positive4,357 negative

Customers are mixed about the compatibility of the Amazon tablet. Some mention that Amazon's own apps are very well integrated into this and past Fires, and there aren't too many extraneous apps running by default. However, others say that some apps are not compatible and will only install on the internal memory of the device. Some customers also mention that the Kindle's platform lacks apps, especially games, and the appstore leaves a bit to be desired.

"...jack...so if you want to use powered speakers the alarm won't work through them...." Read more

"...Apps are easy to "port" to FireOS - remember, under the hood, FireOS IS Android - just Android without the Google bloat...." Read more

"...Esther:I'm sorry to know that you are having trouble trying to access the minecraft on the Kindle.Let me try to check what happened...." Read more

"...I'm more than annoyed at the limited selection for apps, and utterly pissed that I have to buy the same apps - ones..." Read more

6,568 customers mention2,245 positive4,323 negative

Customers are mixed about the durability of the tablet. Some mention that it's sturdy, reliable, and easy to use, while others say that it feels decent and is not very premium. The build quality also feels decent, and it is much more stable. However, some customers say that the tablet is pretty weak and does not feel very premium, and has no 4G abilities.

"...Poor sound quality, and weak. My wife was attempting to listen to our Amazon Music library the other night and was underwhelmed with the quality...." Read more

"...; on Amazon "quality" because this thing is not just superbly made, in terms of modern industrial standards, it is also beautiful, in a..." Read more

"...Possible quality control issue: Mine had two dead pixels (not very noticeable, but still will exchange) You can load APKs(enable unknown sources), i..." Read more

"...❎ AUDIO - Really not terrible, but not spectacularly. Just one speaker...." Read more

UPDATED: Incredible Value for Under $50!
5 Stars
UPDATED: Incredible Value for Under $50!
UPDATED - After spending quite a bit more time with the device, I would give it a 4.5 due to a few specific gaps that are a bit annoying. However, you are still getting an amazing 7” tablet, with front and rear facing cameras, a gorgeous interface, fairly snappy performance and durability, all for under 50 bucks! I can’t imagine not buying these for myself and my whole family, but not a primary tablet for a techie adult by any means. For background, I have every Kindle, a couple Fires, and multiple tablets from Apple, Microsoft and Samsung. Note that my review with 5 stars considers the value equation, not just performance and how that may or may not compare to other tablets - if you are expecting this to compare to a tablet costing several times more, don't bother. But if you are looking for a great entry level tablet that does most of the things people want, this little tablet definitely delivers the value!PRICING/CONFIG: I prefer this tablet with ads and no accessories to keep the costs down. You have the option to spend more money, but I recommend against it. You can easily see the specs online, so I won’t do you the discourtesy of simply cutting and pasting those here. Here is the price breakdown:• 49.99 base price – what an incredible price point! Or buy 5 and get a sixth one free! This puts it into reach of schools and non-profits.• No sponsored screensaver ($15) – big deal that each time you turn it on it shows you something interesting you might want.• MicroSD card ($19.99 for 32GB) – you probably already have one laying around somewhere. Beyond that, there is memory in the device, and you are using the cloud for storage mostly anyway. If you end up needing this, just buy one off Amazon, it certainly won’t be more expensive. Also, the SD is likely less useful than you might think, since it is currently a bit limited in what can be stored on it.• Amazon Fire Case (24.99) – it is supposed to be 2x the durability of an iPad. No case needed.• Accident Protection (9.99) – who wants to spend 9.99 to insure a $49 device? During your install, they will give you another chance, and you can get the two year for 15.99 if you like. But to me, insurance is for catastrophic things, not a <$50 tablet. UPDATE - after looking into the accident protection, if I were giving it to kids, I might get the insurance. You can get a 1 year pretty cheap as long as you are in the US, and it covers everything from dropping it off a building, running it over with the car, or accidentally hitting it with a baseball bat. As long as you have the pieces, you are good, and there are no back and forth shipping charges to pay.• That is a total of $119.97, or almost triple the price. If you’re buying this device, you’re probably a bit price sensitive – if you aren’t, you’re buying a different device and this review is somewhat irrelevant.GETTING STARTED: Here is some timing for me to get started with this device:• 1 minute – open box and read instructions• 18 minutes – download and update to latest Fire software. If you are giving it as a gift, it is simply good form to turn it on first to get the updates done, even if you are not setting it up under your own name.• Battery started at 65%, so I had plenty of time to connect, download, and play around with the device.• I ordered it without my account being integrated, just as if I were buying it as a gift, unregistered. However, it came pre-configured with all of my information. If you are giving them away, I would double check this.• Tutorials are super simple and quick, and well worth doing if you are unfamiliar with the Fire interface. It is really nice that they integrate your own data into the tutorials.• HINT: While setting up, go to settings, select security, and take care of adding a passcode to your device. If you ever lose it, someone can cause some havoc if you don’t.APPSTORE: Appstore Underground is fantastic. Simple to use, lots of great apps. Nice to know I won’t get gouged here for other fees since everything is included. I have not yet explored the quality of apps available here, so more on that in a later update. Had all my critical apps – LinkedIn, Pinterest, Twitter, Skype, etc. However, as noted, you cant use apps from the Android store, so you have to wait for them via Amazon. Not too big of a deal for me, but others might find it a problem.EMAIL: Email setup was a breeze. In less than 3 minutes, I had my Office 365 account, yahoo account and gmail all set up and flowing perfectly. The interface for switching accounts is one of the easiest I have ever used.CAMERA: The camera and video functionality were easily accessible, and I liked the quality. Not quite the same experience as using the iPhone, perhaps, but it may be that I also don’t have the apps yet installed that make it look so great, so more on that later as I experiment. The camera is 2MP, and the video is 720 HD. If you need something higher res, the Fire HD has 5 MP camera and 1080 HD. But then you don’t have a $49.99 tablet ' Same goes for the added speaker and lack of Dolby sound – this is a single speaker that sounds OK, but it is certainly not the same as the Fire 8 or an iPad. UPDATE: Have played around with the camera a bit more, and added a composite image - the first picture you'll see that it does a very poor job in low light conditions. As the light increases, you get some more detail, and brightly lit is not a bad picture at all, with good detail. This is not the same level of camera you will get on an iPhone or Lumia, so don't expect that, it is fine for casual photo, selfie, Skype, etc.OS: The new OS is fantastic. It is simple to use, even for my fat fingers, and makes sense. Just as advertised, it puts the things you are likely to want to do front and center, makes it easily accessible to find new TV shows and the like, and just overall is a super clean and simple interface. Rotation responsiveness is immediate, unlike many other tablets, and I found the Silk browser on this to be quite snappy in performance. Watching video I found absolutely no lag when I streamed my Prime TV shows.FORM FACTOR: This is light and easy to hold, with smooth, rounded corners that don’t dig into your hands if help for extended periods. It is heavier than a kindle – if you are used to reading on a Kindle, it is not a replacement for that. Given the lower resolution on this device at 171ppi, I will DEFINITELY keep my Paperwhite for extended reading sessions, and would not recommend this tablet if your primary purpose is reading books, and you do quite a bit of that. I included a screenshot, along with comparison to one of our phones, and you can definitely tell a big difference when looking at fine print, and brightness does not compare. I did enjoy the fact that during several hours of use, I never accidentally hit any buttons, something that always drives me nuts on other devices, so button placement is one of the most convenient out there.SD CARD: Note that I saw in another review that you can have all of your music on an SD card, you just have to download it through your laptop first. I have not personally tried this, but I imagine that several things with the SD card will change in future updates to make it more broadly valuable, and Amazon has said this in support interactions. I don't have any view of when that update might be coming, however.OTHER: Have to love all the kid-friendly (or rather, parent-friendly features) that this comes with. Again, buying a pack of these things for the fam is definitely a no-brainer. Charging is not fast - I ran it to zero, then charged for exactly 30 minutes, which brought it to 11%. Doing the math, you're looking at somewhere in the 4.5 - 5 hour range to fully charge.SUMMARY: There is plenty more to say about this, but basic summary is this is an amazing product for the price, and delivers much more than $50 value, especially if you have a Prime account. I have absolutely no hesitation recommending this enjoyable product. This is my go to tablet for just carrying around in my car. I will still keep my Paperwhite for reading, and I have another more expensive tablet for really watching movies, doing actual work, extended email sessions, etc. But this makes a great 3rd device, and I far prefer it vs trying to do similar activities on a phone. It is perfect for Skype, games, Facebook, browsing, watching videos, emergency reading, etc. There is tremendous value in this device.NOTE: There are 3 attached pictures/videos. First is one of the Fire next to my cat to show the nice size. Yes, the cat is huge and I only had seconds before he covered it with his massive body - why do cats do that? The second is a screenshot comparison between the Fire and my phone - big difference in text clarity. The Third is a video showing my 3rd drop test, with no cracks, fractures or other damage. I am now done dropping it, rest assured, it seems quite durable.
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