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Joshua Smotherman

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Getting Your Music Heard Online: written by indie musicians for indie musicians who prefer a DIY approach Paperback – April 14, 2015

by Joshua Smotherman (Author), C Bret Campbell (Author)

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This book is a collection of articles focused on online music marketing for the average independent musician as well as other entities involved in the DIY music business. We share our experiences, insights, and best tips for using the web and social media to market and promote music in a digital world. This collection was written by indie musicians for indie musicians. Joshua Smotherman and C Bret Campbell have been marketing their music online since the late 1990s, before the days of Social Media and Google. The articles in this book are based on the research, experiences, pains, and triumphs Joshua and Bret have been through over the years. They actively blog at Middle Tennessee Music.com and have been published on other high profile blogs such as CyberPR, interviewed by L.A. Weekly, and mentioned in books such as Your Band Is A Virus by James Moore. Topics covered include "How To Get Featured on More Music Blogs", "Why Your Music Is Not Getting Heard", "How To Submit To Bloggers", as well as a look into the tools and resources available that can help bands market their music. We also discuss common mistakes made when promoting music online and include a panel discussion titled "Buying Fans, SEO, and Social Proof". Middle Tennessee Music empowers indie musicians online by publishing album reviews, interviews, info and education articles, as well as promoting events and festivals.

Product details

Publisher ‏ : ‎ Middle Tennessee Music (April 14, 2015)
Language ‏ : ‎ English
Paperback ‏ : ‎ 148 pages
ISBN-10 ‏ : ‎ 069242184X
ISBN-13 ‏ : ‎ 978-0692421840
Item Weight ‏ : ‎ 7.4 ounces
Dimensions ‏ : ‎ 6 x 0.34 x 9 inches

Best Sellers Rank: #10,203,358 in Books (See Top 100 in Books)
- #3,303 in Music Business (Books)

Customer Reviews:
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Joshua Smotherman

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Joshua is currently Chief Marketing Officer (CMO) at Unlimited Sounds. He joined the company in 2015. Joshua brings degrees in Music Business and Anthropology from Middle Tennessee State University, experience working for independent publishers on Music Row in Nashville, and a thorough understanding of the strategies, tools and resources available in the rapidly developing new media and digital marketing industries to the classroom.

At Unlimited he developed the company’s web presence and implements strategies to enhance their social media presence. Artists and rights holders partnering with Unlimited Sounds benefit from consultation with Joshua to help them develop websites and marketing strategies, as well as the various aspects of developing a career as an Indie musician in the digital age.

Joshua has been writing about independent music and interviewing artists since 2011 for MiddleTennesseMusic.com, which he has now rebranded as IndieMusicDiscovery.com. Joshua has authored two books, Getting Your Music Heard Online (co-authored with C. Bret Campbell), and ReverbNation: The Mini-Guide. Both are available on Amazon via their Kindle platform.

He has also been writing, producing and releasing music as J.Smo (of BUNKS) since 1999. His move to Sacramento in 2013 marked the start of his journey as a solo artist supported by MPC Recording Company, a Sacramento based independent Hip Hop label founded by Mr. P Chill. He also has a publishing and distribution deal with Unlimited Sounds as a songwriter and producer.